Social software adoption, how are we doing?
I was going through some IDC survey data that I got back…
CRM and Social Media: The Rules Still Apply
Last year a large brokerage firm engaged Baseline to review its customer…
Oracle OpenWorld Update #2 – Oracle’s use of social media
It's a sign of the times I guess. I mean, social media…
SAP Executive Q&A – #sapteched09
Copyright © 2009 James Taylor. Visit the original article at SAP Executive…
Understanding Influence; the Chris Brogan Effect
Influence has been quite a hot topic in the social media, and…
Creating a Culture of Transparency
I was reading an article yesterday that got me thinking again about…
Meeting Customers Where They Are: When Social Media Misses the Mark
Don’t look now, but I’m about to marginalize social media for CRM.…