Boost Your Digital Marketing with Business Intelligence
With the emergence of social media, search engine optimization and social media…
How Big Data is Changing and Influencing Internet Marketing
As we all know loads of consumer data is created every moment…
5 Compelling Reasons to Ramp Up Your Digital Marketing Strategy
Most consumers shop across multiple channels – in fact, a whopping 72%…
Better Marketing With Big Data
Marketing strategies are not just about crafting the right message for the…
Why Don’t Midsized Software Vendors Target Mid-Market Companies?
Many midsized software vendors adversely fumble the critical pursuit of game-changing market…
Getting to the Business of Big Data: Overcoming the Marketer’s Dilemma
If you're a marketer and Big Data is keeping you up at…
12 Big Data One-to-One Marketing Myths [INFOGRAPHIC]
Big Data has a lot of potential for true personalized one-to-one marketing.…
Five Myths Marketers Believe About Big Data [INFOGRAPHIC]
A new infographic released by Teradata shows the misconceptions of marketers regarding…
Analytics’ Role in Marketing
Marketing and advertising are two of the most important drivers of modern…
Marketing and IT Get Together: The Elephants in the Room
Disclaimer: I am (possibly unfairly) generalizing about two general classes of Business…