Starbucks is the Leading Consumer Brand on Social Media
Starbucks is the most popular U.S. corporate brand on social networks, according…
Analytics or Information Management?
It looks like 2010 will be the year of Analytics with advertising…
The Future of Soccer is in its Analytics
The Soccer World Cup, watched by billions around the world, is estimated…
Why Can’t We Just Use Prediction Markets?
Prediction markets were all the rage a few years ago, two of…
Predictive Analytics: 8 Things to Keep in Mind (Part 7)
Theme 7: Prototype, Pilot, Scale Edison did not invent the light bulb.…
Looking at the increasing role of social media within business intelligence
The role of business intelligence (BI) is slowly shifting within organizations. People…
The expansion of social media analytics – does it go too far?
Attensity Group recently announced the availability of their Social Media Monitoring solution…
Innovation and Analytics
Innovation and analytics often are seen as opposing concepts. Many argue that…
The 4 Es of Social Media Strategy
In which Jill dons the chapeau of Reluctant Social Media Strategist and…