How Apple Watch Will Impact Business Productivity
If you were listening during today’s announcement, as a business owner you might have cringed slightly. Another gadget to distract…
Big Data: A Brief(ish) History Everyone Should Read
The history of Big Data as a term may be brief – but many of the foundations it is built…
How CFOs Benefit from a BI Visualization Tool
Appearances matter. The way that data is presented affects our capacity to understand it and influences how quickly and easily the…
Value Your Customer Data as a Business Asset
Private data is now a very public issue. For the first time in history, people recognise that businesses store their…
Efficient DAM Systems for Revitalizing the Content Marketing Platform
I have always been intrigued by the idea of content marketing. Right at the advent, when the entire concept was…
A 5-Step Approach to Managing Your Manufacturing Marketing Data
A 5-Step Approach to Managing Your Manufacturing Marketing DataGood data is the driving force behind successful marketing. Data can be…
Finding the Right HR Datafication Solution
Remember what purchasing your first home felt like? There were so many things to consider that it was difficult…
Tracking the Customer Journey Is Critical for Engagement
Competition for customers is more intense today than ever before, and companies struggle to differentiate themselves from the competition. Our…
Are You Overlooking 5 Critical IT Security Measures?
Let me ask you something: How well equipped is your company to deal with and respond to a potential data…
Careful: Don’t Drown in Your Data Lake!
You’ve probably heard of data warehousing, but now there’s a newer phrase doing the rounds, and it’s one you’re likely…