There are no Magic Beans for Data Quality
The CIO put Jack in charge of an enterprise initiative with a sizable budget to spend on improving data quality.…
Google Already Knows What You’re Thinking
An unsubstantiated assertion I’ve seen repeatedly over the last months is that Google needs to acquire Twitter because Twitter knows…
I’m No Google Fan Boy, But…
I may not be a Google fan boy (start with this post if you’re new here), but the recent column…
What Exactly is the Associated Press Announcing?
The blogosphere is in a tizzy over a press release from the Associated Press that begins as follows:The Associated Press…
How To Increase Response Rates by Making RFM Better
Here’s another argument for why performance matters - this time a simple one based on a simple concept: RFM. RFM…
How Craig Kessler Has His Pulse on ROI
I don’t remember when Craig Kessler first commented at AriWriter, but a recent Google search shows his name at the…
Implementing e2.0
Implementing e2.0 initiatives is like managing any other software project but it is NOT the same in every aspect. Some…
Digg Getting Faceted Search?
I’ve never really dug Digg (though I remember Dig Dug from the 80s), but I’m delighted to hear that they’ve…
Think before you fire: The cost of replacing IT talent
There’s currently a certain sense of déjà-vu within the IT community, as companies look at shaving even more cost out…