Aligning Big Data
IntroIn order to bring some semblance of simplicity, coherence and integrity to the Big Data debate I am sharing an…
VC Investment Analytics on 20 Years of Investment Data
Let the numbers show you where VC money is going.In this article, we will perform straight analytics on a huge…
No, You Don’t Need a Data Scientist Army to Understand Consumers
While the idea of customer loyalty by no means a new concept and has been a fundamental focal point of…
Is Your IT Architecture Ready for Big Data?
Built in the 1950s, California’s aqueduct is an engineering marvel that transports water from Northern California mountain ranges into thirsty…
The World’s Largest, Fastest, Most Agile Supply Chain
The world’s largest, fastest, most agile Supply ChainThere is one shipping firm in the world, maybe the galaxy, that is…
Top 8 Big Data Trends That Marketers Should Care About
Top 8 Big Data Trends in 2014 That Marketers Should Care AboutBiggest hurdles, pre-targeting, personalization, new jobs and moreBeing an…
My 7 Big Data Favorites of 2014
To put a nice bow on this year’s big data discussion, I’d like to share some of my favorite content…
Unify Brand, Agency, and Technology Efforts with Your Customer Data
We had a great time sponsoring the most recent Digiday Digital Brand Summit (#DigidayDBS) in Park City, Utah. Between hitting the slopes…
Changing Your Mind About Big Data Isn’t Dumb
After all the hype about big data and its mental cousin Hadoop, some CIOs are getting skittish about investing additional…
How Savvy Marketers Transform “Big Consumer Data” into Customer Wins
For years the promise of data” unlocking a treasure trove of insights and advancements has been the subject of countless…
