5 Rules for Better Sales Analytics
Sales performance isn’t just about sales numbers and sales activities. Sure, trends in sales success are deeply tied to sales…
How a Partner Portal Can Improve New Product Launches
Product life cycles continue to shorten and as a result new product launches have become more frequent. Research indicates that many product launches…
For full ERP benefits, use cloud infrastructure and cloud applications.
Cloud technology creates infrastructure and improves software applications.
Improve Collaboration with your Channel Partners through the Cloud
Managing channel partner relationships requires time, effort, energy, consistency and a well-thought-out strategy. As the person in your emerging growth company responsible…
Kapow Software harvests and virtualizes information and applications for business.
Making business use of the vast amount of information on the Web and Internet along with a company’s intranet is…
Proctor & Gamble – A Case Study in Business Analytics
Best-in-Class Analytics Innovation Case Study…Interesting article about P&G and Business Analytics from InformationWeek, Feb 6, 2012. Illustrates the way Business…
Do You Have a Marketing Attribution Problem?
On a recent webinar, Rob Bronson from Forrester Research pointed out that 45% of Big Data implementations are in marketing. …
Some Thoughts on Measuring Consumer Marketing’s Affect on the Path to Purchase
For Consumer Goods companies it’s getting harder to argue with the value of knowing consumers and shoppers at an individual…
How to Share Bad Project News
In the spirit of the holiday season, I just wanted to bring some levity to the blog. I’ll leave it…
Social Searching Everything, For Everyone: Product Review
What could you do if you had access to all of twitter all at once? What if you combined that…
