Why Predicting the Future is So Darn Difficult
Predicting the future is difficult—just ask George Soros. While Soros is often celebrated for the $1 billion profit he made…
Talk Analytics with Executives – Revisited
Analysts often complain that their work has little impact on decision-making. Seems ridiculous, doesn’t it? Businesses invest in analytics resources,…
Walled Gardens and the Value of Innovation: Questions for Bill Franks
Two interesting articles of note in the current Harvard Business Review, one, an interview with John (“I’m not Meg Whitman”)…
Dresner: Mobile Business Intelligence to Transform BI Industry
Highlights from the Howard Dresner Mobile Business Intelligence Market Study 2011 webcast
Testing to Sell: Meta’s Crusade for Proof in Web Design
One entrepreneurial mom is building a professional organization for… entrepreneurial moms. While many professional societies are struggling to retain members,…
Data Mining Fundamentals: Khabaza’s 9 Laws of Data Mining
Once, the term “data mining” was only used to describe a specific new culture of business people using innovative methods…
We’re Not Artists: The Craft of Influencing Decision Makers
It’s frustrating. You put weeks into careful research and analysis, rehearse a big presentation, and the manager spends the whole…
Jeopardy champ blogs his sparring win over IBM’s Watson
It's been a long year for Greg Lindsay. The two-time Jeopardy champ sparred last winter with IBM's Watson, and if…
Know Your S#*!: Maximize Web Conversion with A/B Testing
Long before the web existed, savvy direct marketers understood how to identify the copy, graphics, even the paper that resulted…