Why Business Intelligence and Design Theory Must Merge
The term business intelligence was coined by IBM researcher Hans Peter Luhn early 40 years before the World Wide Web…
Current Landscape and Applications of Blockchain Explained
Bitcoin has altered commerce in remarkable ways. However, there are two lingering misconceptions about the crypto currency: Bitcoin transactions are…
5 Techniques to Make Your Big Data Analytics More Effective
Big data is big business these days. In recent years, companies have realized the value that data analytics can bring…
Big Data is the Key to the Future of Multi-Device Marketing
Digital marketers must reach customers across multiple devices. According to Criteo Mobile eCommerce Report, 40% of all online transactions involve…
Empowering Partners and Customers with Data Insights: A Win-Win for Everyone
All businesses in the digital age rely on analytics for various activities: Product managers rely on analytics to gain insights…
The State of US Cyber Security
During the first week of May 2017 President Donald Trump signed a cyber security executive order focusing on upgrading government…
Are Flexible Work Policies Coming to IT?
With new remote technologies and shifting expectations, flexible working has become much more realistic over the past couple of years.…
Cybersecurity Lessons from the Brickerbot Outbreak
The Brickerbot virus took the world by storm last week. It was one of the most devastating forms of malware…
Properly Leveraging Salesforce Connect Integration
As marketers and any digital business are well aware, today, everything is about the customer experience. Delivering a smooth, enjoyable…
5 Dark Data Sources that Lead to Better Marketing Analytics
Marketers have greater opportunities to reach target audiences today than ever before. There are endless ways to engage with prospects…
