Marketing

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SundeepKapur1 4 Min Read

How to Avoid Killing Survey Respondent Engagement with New Market Research

Editor SDC 3 Min Read

2010 was the year of Preferences

SundeepKapur1 11 Min Read

The “thin edge of the wedge” strategy

Establishing relationships with new users is the hardest part of growing a startup.  For consumer products establishing relationships can mean…

ChrisDixon 4 Min Read

The Changing World of Communications

This week in the New York Times an article and a follow on post on the NYT Bits Blog talked…

mfauscette 5 Min Read

You Can Only Engage Through Good Service (& Information)

I know that everyone has had a poor customer service experience at some point; I have had my share –…

SundeepKapur1 3 Min Read

The Cloud, The Drugstore and The Social Customer

Back in September I had the pleasure of participating in MyVenturePad.com's online event, On-Demand: Soaring with the Cloud Virtual Summit.

BrentLeary 25 Min Read

Six Simple Survey Opportunities to Drive Engagement

SundeepKapur1 2 Min Read

What’s behind your Tree?

Considering the number of target customer selection projects I do, Direct Mails appear to be a very popular communication and…

romakanta 3 Min Read

Internal & External Strategies to Strengthen Digital Engagement

If you run marketing for a retail store chain or are trying to build up your digital database at branches…

SundeepKapur1 4 Min Read