Low-Cost Usability Testing: Why and How
This is a guest blog post by Laura Orban.Usability testing should be part of what every website owner does on…
5 Digital Tools for Measuring Offline Events
One of the things that marketers, data scientists and advertisers alike love about digital is the opportunity to hold marketing…
6 Innovative Dashboards
Dashboards can be dull. Four or six charts laid out in a grid. All data, no explanation or logical flow.…
The IT-ization of Consumers
There continues to be a lot of discussion of the trend that's sometimes called "consumerization of IT." I think the…
New Generation of Location Analytics
Business analytics have become mainstream in most organizations. Our latest research in technology innovation found analytics was the top-ranked technology in 39…
Focus: Five Resolutions for Digital Marketers
In 2011, I came up with 17 resolutions, and while these resolutions were very popular, they were far too many…
CTOvision Big Data Reporting for 2012
By BobGourley By BobGourleyThis special report provides insights from a our reporting over the last 12 months, including summaries of…
It’s in the Language We Use… Isn’t It?
By Len Dubois, Sr. Vice President, Marketing & Sales Support, Harte Hanks Trillium Software By Len Dubois, Sr. Vice President,…
Yo-Yo Ma, Social Scientist
What can we learn from a cello player?By Roger WoodFounder (ART+DATA) Institute Traditional Chinese: 马友友 What can we learn from a…
Start-up? You Should Start with a Big Data Mindset
BY EDWARD BOUDROT BY EDWARD BOUDROT Big Data can come in small packages How can a company leverage data across multiple sources…
