Big Data Is Changing the Whole Equation for Business
When determining your criteria for price quoting, having the right data is essential. Market trends, customer profiles, and the effectiveness…
How the Internet of Everything Is Changing Consumer Behavior
A little over a week ago I traveled to Australia to speak at the Retail World 2013 Conference in Melbourne.…
First Look: FICO Decision Optimizer
Decision Optimizer is one of FICO’s Decision Management Tools and is designed to address some specific challenges in customer decisioning,…
Seven Steps to Rejuvenate Your Marketing Database
A hard look at digital marketing programs shows an increase in marketing activity by businesses and a proportionate level of…
The Road to Self-Service BI
For years vendors and pundits have heralded the age of self-service business intelligence (BI) thanks to the arrival of the…
Seven Steps to Heaven: Marketing Automation with a CRM System [INFOGRAPHIC]
Want an easier working day? Better sharing of information, better customer experience management and fewer manual tasks? Leading marketing and…
Are Video Streams Overflowing, And Will You Pay For It?
With technology and all, and with everything going mobile, it’s hard to keep up with currents in the video streams.…
New Big Data Platform: Gainsight
Gainsight, the former JBara Software, has created a big data platform that focuses on customer retention and reducing churn instead…
ROI for Big Data and Analytics
I had the honor to be on The Interop Conference Big Data Panel in Las Vegas yesterday. The panel was…
Big Social Data Can Unlock the Power of Engaged Viewers
One of the most powerful aspects of social media and the social business intelligence it enables are the derivative properties…