Expert Speak: 6 Highlights and Lessons from the 2015 CDO Summit
HIGHLIGHTS: CDO OF THE YEAR, WHY DIGITAL TRANSFORMATION IS HARD, RESPONDING TO DISRUPTION & THE COLLABORATIVE ECONOMYThe CDO Summit 2015 hosted at…
Big Data Anonymous: Ask Data Experts Your Burning Data Questions
We'd like to alert the Smart Data Collective community to a unique opportunity: the chance to ask a panel of…
The Biggest SEO Trends of 2015
The Biggest SEO Trends of 2015 The Biggest SEO Trends of 2015 Keeping up with the latest trends in search…
From Social Listening and Social Media Analytics to Social Data Intelligence
Christophe Folschette founded Talkwalker with his friend Thibaut Britz in 2009. Today, Christophe is our Global Sales Director, running a…
Say No to Low Conversion Rates
Conventional wisdom is often the result of a collective process. Bottled water is better than tap, eating fat causes health…
Big Data and Mobile Gaming
Mobile gaming has come a long way in a short time. Relative to electronic gaming as a whole, the evolution…
No, You Don’t Need a Data Scientist Army to Understand Consumers
While the idea of customer loyalty by no means a new concept and has been a fundamental focal point of…
Top 8 Big Data Trends That Marketers Should Care About
Top 8 Big Data Trends in 2014 That Marketers Should Care AboutBiggest hurdles, pre-targeting, personalization, new jobs and moreBeing an…
How Savvy Marketers Transform “Big Consumer Data” into Customer Wins
For years the promise of data” unlocking a treasure trove of insights and advancements has been the subject of countless…
Is SMS Text Marketing Still Important?
The answer is yes …. Smartphones have not only changed the way people live, but also the way they communicate.…