Big Data is the Key to the Future of Multi-Device Marketing
Digital marketers must reach customers across multiple devices. According to Criteo Mobile eCommerce Report, 40% of all online transactions involve…
How Email Automation Is Driving Sales
Email automation is one of the best ways of ensuring that you save time and fulfill your email marketing tasks…
3 Indispensable Ways to Reach Your Marketing Potential with Data
Today, all marketing is done on the back of data. Marketers know their decisions and actions must have a rationale…
Get The Best Out Of Your Marketing Strategy By Integrating Analytics
If you look around, you will find a huge chunk of data everywhere. Want to check the success of your…
4 Biggest Predictive Analytics Mistakes with Marketing Automation
Predictive analytics is the new frontier in digital marketing. Many experts have discussed the benefits of merging predictive analytics with…
Are Instagram Stories a Big Data Goldmine?
Instagram Stories is one of the latest features implemented by the social media platform. The Facebook-owned company is incorporating its…
Effective Marketing through Mobile App: How Big Data can Help?
Big Data is big for business strategy and outcome. At a time when the overpouring volume of data is helping…
The Types of Simple Queries Businesses Need to Ask that Spark Growth
“What people think of at the moment of discovery is really the discovery of the question.” – Jonas Salk What…
The Enterprise Graph – From Connections To Customer Insights
Know more, sell more. That’s the bottom-line when looking to introduce graph databases into the enterprise. Graphs are well-known for…
How Artificial Intelligence Will Change the Marketing Profession
Dawn of the AI Marketing Revolution Marketing automation has been around since the late 1990s. However, artificial intelligence has only…
