How to Use Analytics for Effective Content Marketing
One of the most effective ways to research the success of a digital marketing campaign is to simply measure your…
4 Ways Your Marketing Team Can Harness Big Data to 10X Productivity
Increasing workforce productivity is a chief concern of almost every company, and especially in the marketing field, where workers face…
How Audience Marketing Allows for Better Analytics of Brand Reputation
Every business has an audience. But what, exactly, defines "your audience" in this technological day and age? Essentially, it's the…
Brands Are Using Big Data to Estimate the ROI of Social Media Marketing
Social media has become one of the most effective platforms for brands to reach their target audience. Over 22%…
How Mobile eCommerce Experience Can Improve with Big Data
Mobile eCommerce is quickly becoming the most important type of eCommerce. It’s estimated that US adults spend 59% of…
Big Data Creates New Opportunities for International Affiliate Marketing
The affiliate marketing industry is projected to grow to nearly $7 billion by 2021. According to many affiliates, opportunities…
Data Tech Startups Need Cutting Edge PR
Communicating how new technology works can be a challenge. It’s even more challenging if the new tech you’re trying to…
The 7 Data Mistakes You’re Probably Making
Data is becoming a more important fixture for modern businesses, serving almost as a kind of currency that can facilitate…
The Impact of Big Data to Marketing
Marketing is one of the most important variables in growing a business. Many small business owners struggle to design an…
How AI Play a Crucial Role in Customer Success
Customer success plays a crucial role in any organization. The ultimate success of a business relies on it. It has…