Brands Are Using Big Data to Estimate the ROI of Social Media Marketing
Social media has become one of the most effective platforms for brands to reach their target audience. Over 22%…
How Mobile eCommerce Experience Can Improve with Big Data
Mobile eCommerce is quickly becoming the most important type of eCommerce. It’s estimated that US adults spend 59% of…
Big Data Creates New Opportunities for International Affiliate Marketing
The affiliate marketing industry is projected to grow to nearly $7 billion by 2021. According to many affiliates, opportunities…
Data Tech Startups Need Cutting Edge PR
Communicating how new technology works can be a challenge. It’s even more challenging if the new tech you’re trying to…
The 7 Data Mistakes You’re Probably Making
Data is becoming a more important fixture for modern businesses, serving almost as a kind of currency that can facilitate…
The Impact of Big Data to Marketing
Marketing is one of the most important variables in growing a business. Many small business owners struggle to design an…
How AI Play a Crucial Role in Customer Success
Customer success plays a crucial role in any organization. The ultimate success of a business relies on it. It has…
Day Parting Email Marketing Campaigns – Big Data Shouldn’t Lead You Astray
I used to be heavily involved in the digital marketing profession before becoming the editor for Smart Data Collective. I…
3 Ways Data is Boosting the ROI of Social Content Distribution
Whereas it was once contested, today few marketers question the business value of social media. However, some fail to measure…
Defeat Common Hurdles to Make Big Data More Effective for Marketing
Small businesses rely on strong and successful marketing campaigns in order to thrive. Marketing in the modern era requires putting…
