How Web Analytics Can Help Your Business
One of the tenets of successful marketing is understanding and appealing to your customer. Knowing what they want and how…
Business Intelligence Maturity Assessment: Data Visualization and Data Strategy Services
How do you assess the overall health and maturity of your Business Intelligence initiative? Big Data Analytics has recently received…
Analytical Cultures: Nurture Yours Through Training
By Anne Milley By Anne MilleyAs an organic gardener with spring approaching, I have seeds and soil on my mind.…
Will Big Data Finally Turn CRM Into Something Valuable?
Customer Relationship Management involves a company’s interaction with current and future customers. It is a combination of all customer contact…
Cloud-Based BI Dramatically Improves Collaboration
Cloud computing was atop every list of IT buzzwords in 2012.At first, companies of all sizes wanted to adopt cloud-based products as…
Big Data: Aspirin for Travelers’ Headaches
Depending on where you are, the words “travel” and “good customer experience” don’t necessarily belong in the same sentence. Big…
Convergence 2013: CMOs Ain’t Rich, MSDynCRM is Getting There
I attended Convergence for a short time this week. It was a good show, nearly 12,000 people clamoring to learn as…
PCI-Compliant Supermarket Chain Bashas’ Breached
In February, the supermarket chain Bashas’ Family of Stores found unique malware on their network that allowed attackers access to…
Driving Data: A Slippery Ethical Slope?
When thinking about telematics, it’s easy to conjure up images of fleet tracking via GPS, satellite navigation systems for driving…
Big Data Analytics: Don’t Forget the Endgame
We’re hearing a great deal these days about Big Data and related terms, one of which is Big Data analytics.…
