60 Minutes Got It Wrong: Data Brokers Aren’t Evil
Have you heard of About the Data? It’s a website that lets consumers see what personal data’s been collected and…
How Data-Driven Marketing Can Help You to Create the Best Customer Experience [INFOGRAPHIC]
In a customer driven world it’s increasingly important to understand customer needs through Big Data, which allows you to create…
A Quick Guide to Structured and Unstructured Data
Big data has opened doors never before considered by many businesses. The idea of utilizing unstructured data for analysis has…
Introducing the Big Data MOPS Series
Big data – or whatever you prefer to call it – is a game changer. And not to mince words:…
What’s Hadoop? Here’s a Simple Explanation for Everyone
When you learn about Big Data you will sooner or later come across this odd sounding word: Hadoop – but…
Beware of Big Data Technology Zealotry
Undoubtedly you’ve heard it all before: “Hadoop is the next big thing, why waste your time with a relational database?”…
Collaboration Is Vital to Success [VIDEO]
The BIg Idea Video SeriesCollaboration is VITAL to Success The value derived from “Business Intelligence” comes not from the data…
Conflict and Surprise: Big Data’s Big Storytelling Potential
"There are 4,448 active sessions on my website right now. Earlier, I had 1,502 active sessions. Currently, 65% are returning…
Hackers at the World Cup: Beware the Risky Free WiFi in Brazil’s Soccer Stadiums
If you are lucky enough to be at the 2014 World Cup in Brazil, chances are you will have access…
Think You Can Escape Big Data? Think Again
Janet Vertesi's "How I Hid My Pregnancy from Big Data" story went viral on multiple media outlets in spring 2014.…
