3 Ways to Get Your Customers to Share More Data
Consumers want personalized experiences, recommendations, and offers. While there are certain types of personal information that consumers will share to…
PII, Anonymized Data, and Big Data Privacy
Did you know that most Americans (87%) can be uniquely identified from just three pieces of personal data: a birth…
How to Position Big Data
To begin at the beginningFueled by the new fashions on the block, principally Big Data, the Internet of Things, and…
Why Are Mid-Market Companies Waiting to Embrace Big Data?
Though many companies endorse the potential benefits of Big Data, very few are actually giving this development some serious thought.…
Are You Still Torturing Your Data?
Are you still torturing your data to get what you want? There’s now a better way. Are you still torturing…
Let’s Get Our Facts Straight About Big Data Privacy
Which of the following statements would you say are true about (big) data privacy?“I’ve got nothing to hide.”Privacy policies apply…
Business Analytics Error: Learn from Uber’s Mistake During the Sydney Terror Attack
While the purpose of Business Analytics is to optimize outcomes, particular care should be taken in randomly applying analytical techniques…
Aligning Big Data
IntroIn order to bring some semblance of simplicity, coherence and integrity to the Big Data debate I am sharing an…
3 Data Management Tips for Winning the Rest of ACA Open Enrollment
After an ignominious start in 2013, Healthcare.gov is functioning smoothly in this round of open enrollment – and for insurers,…
Is Your IT Architecture Ready for Big Data?
Built in the 1950s, California’s aqueduct is an engineering marvel that transports water from Northern California mountain ranges into thirsty…
