Decision Management and the 4Ds
A recent new twitter follower had an interesting post on his blog back in 2010 - The 4Ds “Detect, Derive, Decide…
A Question of Scope
Don’t bite off more than you can chew because nobody looks attractive spitting it back out.- Carroll Bryant
Is Machine Learning v Domain Expertise the wrong question?
KDNuggets had an interesting poll this week in which readers expressed themselves as Skeptical of Machine Learning replacing Domain Expertise. This…
Earthquake Prediction Through Sunspots Part II: common Data Mining Mistakes!
While I was writing the last post I was wondering how long before my followers will notice the mistakes I…
Should You Divorce Your Customer? CRM Analytics Can Tell You If It’s Time to Split
Statistics have shown that divorce filings slow during a recession
Tips for Developing a Super HR Analytics Team
The growth of business intelligence (BI) over the last few years has propelled management in all facets of sales and…
Three Points on Small Data and Data-Driven Decisions
This week business analytics guru Tom Davenport (author of Analytics at Work, 2010, and Competing on Analytics, 2007) published an…
Research Uncovers Keys to Using Predictive Analytics
As a technology, predictive analytics has existed for years, but adoption has not been widespread among businesses. In our recent…
How To Kill It at SEO Like Zappos
Internet retail powerhouse Zappos absolutely dominates in all facets of online business and SEO is no exception. This post will…