Marketing Manners & Business Intelligence: Give, and You Shall Receive
Business intelligence: We all strive for it. Marketing research departments are notorious for shelling out big bucks to survey companies…
“Pricing to Win” Makes Losers Out of Winners
Donald Tuck, Polish Prime Minister, is taking heat for the fiasco of awarding an important highway contract to a low-cost…
Many Kinds of Analytics, One Approach to Maximize Their Value
Working with clients it is clear that the interest in analytics has never been greater than it is today. Yet…
Auditing the Email Collection Process
I got an opportunity to audit five merchants with their email collection process - cupcakes, shoes, jeans, handbags and goggles.
Key Trends in Cloud Computing – Mid-2011 Update
As we round the bend half way through 2011 (the year of cloud computing), we’re seeing some interesting trends emerge…
Publicly Traded Companies + Empire Avenue = Very. Bad. Idea.
You may or may not have heard about Empire Avenue, a social game modeled on the stock market.
If you don’t think diversity is important, you are an idiot.
This debate, often (in my world) framed by anger and shock over the under-representation of women in technology, keeps popping…
The Death of BIG Business intelligence
In the second decade of the 21st century the BI platforms from the SIMO vendors (SAP, IBM, Microsoft and Oracle) are…
