An Interview With Tom De Ruyck of BAQMAR
Tom De Ruyck is a fellow Market Researcher who also very interested in Next Gen research techniques. Located in the…
Data Mining Search Engine Update
A small post to let you know that the Data Mining Search Engine has been updated with more than 800…
How to Measure Emotions in Branding and Advertising Research
Today I thought I’d continue my discussion (from last month) with one of our psychology experts, Holly Morrell. TOM: Holly,…
Data Mining Research Updates
Before the week-end, I would like to inform you of some new stuffs on Data Mining Research:A section named "Data…
The small impact of business rules on the big players
Jim Sinur brought up an interesting point today when he blogged IBM, Microsoft, Oracle and SAP have bought Business Rule…
#1 Barrier to BI Success
In case you missed it, Information Week recently released a report that listed, among other things, the "top 10 roadblocks…
Why Analytical Applications Fail
Many analytical applications fail for a simple reason: they assume users know precisely what they need before they’ve begun the…
Machine Perception and Learning of Complex Social…
Machine Perception and Learning of Complex Social Systems Reality Mining defines the collection of machine-sensed environmental data pertaining to human…
Data warehouse architecture that’s too narrowly focused
In my DM Review columns, “The Accidental Architecture” and “Recovering from the Accidental Architecture,” I discussed whether people understood the…
Why BI Doesn’t Work
Doug Henschen, the editor in chief at IntelligentEnterprise.com, recently posted the results of a BI survey asking 385 technology professionals…
