Pageviews are Dead, Engagement is King
The pageview as a metric is dying a slow death, and you need little more than to keep your eye…
Multi-Channel Retail: Where Big Box Meets Big Data
This is the second article of a two part series on the rise of multi-channel retailing and how traditional retailers…
A Case for Digital Transformation in the Pharmaceuticals Industry
While pharmaceuticals has traditionally been a very lucrative industry marked by blockbuster drugs and astronomical markups in retail prices, it…
Retail is Dead. Long Live Retail!
Retail as we know it is dying. The Internet is the method; ecommerce websites like Amazon, Alibaba, and others who…
The Billboard Problem: Why Intelligent Ads Only Live Online, for Now
For centuries, billboard ads have been an ambiguous but undoubtedly treasured way to convert eyeballs into customers. In the land of…
Customer Experience Innovation: Aligning Business with Customer
Responsive and accurate support for customer interactions points the way for the kind of management that organizations can apply to…
MasterCard Applies Big Data to Help Retailers Achieve Better Results
It may be obvious that the massive credit card company MasterCard is heavily involved in big data. They have over…
Companies Struggle to Engage with Customers Digitally
If you stop to compare communication preferences of the past to those of today, you can’t fail to notice some…
Perfect Information Doesn’t Equal Perfect Predictions
Many organizations attempt to achieve “data nirvana” by having 100% complete information for any given business decision. In the customer…
Projected Growth Rates of the BI Software and Big Data Analytics Markets [VIDEO]
Welcome to BI.TV – your vendor agnostic fortnightly recap of global Business Intelligence (BI) and analytics news, views and reviews.…
