5 Ways Big Data is Fueling the Sharing Economy
The sharing economy is a relatively recent advent of the digital age that has given millions of people the opportunity…
Defeat Common Hurdles to Make Big Data More Effective for Marketing
Small businesses rely on strong and successful marketing campaigns in order to thrive. Marketing in the modern era requires putting…
AI is Changing the Landscape of Lead Generation
Generating quality leads is the lifeblood of your company. Without new customers, your company will stagnate and lose ground to…
How Blockchain Will Redefine Social Media Marketing (And How to Prepare)
Blockchain is the technology that tracks and authenticates cryptocurrency transactions. Many other industries have started adopting blockchain as well, including…
Leveraging Big data to Boost Sales through Affiliate Marketing
Affiliate marketing is a pay-per-performance business model. Brands subcontracted their marketing strategy to independent contractors. When those marketers refer visitors…
Big Data is Improving Personalization Models for Scalable Marketing Campaigns
My friend from Seattle had the opportunity to visit the Gartner Customer 360 Summit a couple of years ago. A…
Boost Your Digital Marketing with Business Intelligence
With the emergence of social media, search engine optimization and social media have become the foundation of marketing strategies for…
Leveraging the Power of Big Data in Community Pharmacies
Big Data has been helping all sorts of companies to gain efficiencies, save money, and provide better service to their…
Video Analytics is Becoming a Major Player in Data
Most businesses are no strangers to using video as a means to maintain good security, but that’s only the tip…
