The Rise of Big Data and its Impact on Business Priorities and Decisions
"If we have data, let’s look at data. If all we have are opinions, let’s go with mine." — Jim…
Embracing Business Intelligence for a Better Tomorrow
Business intelligence is a business terminology that involves activities such as querying, data mining, and reporting. It refers to activities…
Data-Driven Design: A Beautiful Opportunity or a Massive Headache?
Steve Jobs once famously said: “It’s really hard to design products by focus groups. A lot of times, people…
Two Ways GPU Databases Are Transforming the Retail Industry
In today’s retail market, defined by brutal competition, narrow margins and well-informed customers, the survivors will be those companies that…
The Use of Big Data Analytics in Algorithmic Trading
Do you know that Warren buffet is worth 5 lakh crores? Contrary to all naysayers and skeptics, the best way…
Are Major Optimization Opportunities Hiding in Your Business Data?
By now we all know that big data and powerful analytics are changing the way businesses work. Executives don’t have…
How to Apply Agile Marketing Strategies to Data Driven Enterprises
Perhaps due to its name, many people mistakenly think that Agile Marketing is only a realistic option for small- and…
Can Smart Data Ensure Cybersecurity and Data Protection?
We are in the era of big data, and the implications have already reached nearly every sector of the economy.…
3 Pitfalls to Avoid When Using Data to Make Decisions
Data is not just a buzzword thrown around in the marketing sphere. Data is collected and analysed effectively in order…
How Excel Can Help You Measure Value and Engagement
Knowing how much the value of each customer to your site is worth is crucial, especially if you buy advertising…
