Identity Mixer: better online identity management?
Last August I wrote about the (Still Coming) Privacy Boom. I was frustrated while reporting that companies weren't coming up…
Know Your S#*!: Maximize Web Conversion with A/B Testing
Long before the web existed, savvy direct marketers understood how to identify the copy, graphics, even the paper that resulted…
Jill’s Anti-Predictions for 2011
It’s time for my annual predictions list for 2011—which esteemed TDWI members can find in this month’s edition of Flashpoint, coming…
First Look – SAS Customer Intelligence
I got a quick update from the customer intelligence folks at SAS recently. Customer Intelligence is SAS’ largest solution line…
Design by the People: Testing reveals the most effective web designs
Do you allow designers to dictate the structure and appearance of your website? Are design choices made based on looks,…
Saying Goodbye
Just last week, I finished a successful consulting gig for a large bank. I more than met goals set forth…
How to measure Social CRM ROI
One of the question frequently asked about Social CRM or Social Media is What is the ROI? This is a…
Best One-on-One Conversations of 2011: Social CRM, Entrepreneurship and Connecting with Real Influencers
Over the past couple of months I've been hosting a conversation series over at SmallBizTrends.com (thanks Anita Campbell!) called One…
A Recap of Dreamforce 2010
Salesforce.com's Dreamforce conference opened last Tuesday morning to the driving beat of WILL.I.AM and the showmanship of its flamboyant CEO…