The True Vision of Big Data in Healthcare
From the impact of wearable technology to the potential for boosting cancer research, there’s been a lot of buzz about…
Five Reasons to NEVER Design a Survey without a Comment Field
The good news is that most researchers do, in fact, understand and appreciate the value of comment data from open-ended…
Four Key Steps For Enterprise IoT Security
There’s been a lot of press recently about the problems of IoT security: easily hackable smart locks, as many as 100M…
Hollywood looking at big data to find the next big hit
There may be hidden creativity within your Facebook posts and tweets. Moreover, it might even be used to create the…
Long Live KPIs: Innovation is the New Black
You've heard of them all: Myspace, Friendster, LinkedIn (post Microsoft) - all in one day and out the next. Social…
Big Data and Social Marketing – A Match Made in Heaven
Many advertisers are turning to social media over other advertising channels. According to research from Invesp and AdWeek, brands are…
How Big Data Helps Solve Social Challenges
Big data has been a readily available resource for some years now. However several obstacles have prevented it from becoming…
How to Personalize the Retail Experience with Data
How to Personalize the Retail Experience with DataLeading retailers have made great strides in becoming omni-channel, multi-channel marketing experts.
The General Data Protection Regulation in a nutshell
After more than three years of discussion the EU General Data Protection Regulation or GDPR framework has been finally agreed…
Companies Paint Colorful Picture with Big Data
Big data. Perhaps you've heard the phrase before. Perhaps you even have a good sense of what the term refers…
