Using Semantic Analytics to Reduce Social Media Monitoring Blind Spots
My boss recently found an article on Social Media Explorer called Do Social Media Monitoring Services Leave Brands Blind?. It…
Collaborate on the Future of QlikView
This week, we launched a new capability on QlikCommunity called Ideas. This new collaborative idea management functionality makes it easier…
Building a Customer-Centric Systems Architecture
Over the last 5 years, retail-based organisations such as banks and telecommunications providers have been transforming from product-oriented systems architecture…
Adding Social Elements to Intranet? Don’t Forget Change Management
Several months ago I wrote a post on making the intranet the hub of social activity for an enterprise. While social tools…
Honing in on the Value of Social Media Data
My colleague in Consumer Goods, Tim Shaw, recently passed along an interesting article from Deloitte titled “Making Sense of Social…
Applying Data Analytics to Customer Experience and Service on Social Media
Recently we interviewed Amir Dekel, Director of Marketing and Communications for ClickFox, a provider of "customer experience analytics." In results…
In Search of Actionable Insights from Social Media Data
Most people recognize the incredible potential of the internet and social media data to collect and elicit opinions about millions…
Dell Offers VoC Advice to Other Companies
Define and sell a compelling vision, but be ready to back it up with a solid business case. Everything can…