Influencing Shoppers Beyond the Store
If consumer goods companies invest in shopper marketing based on the belief that 70 percent of the buying decision happens…
SXSWi 2012 Panel: The State of B2B Social Media
Do you want to see a B2B panel at SXSWi this year? We do! Please take a minute to read…
What IT Professionals Can Learn from Librarians
I never would have considered IT professionals and librarians kindred spirits if I hadn't interviewed Steven Zink, Ph.D., then the VP…
To Be Social in the Moment or To Automate?
To be successful in social media and to create quality content takes effort and work. Don’t be fooled into thinking…
Biggest Collaboration Challenge: Making It Central to Workflow
Earlier this month I wrote a post about how social knowledge isn't worth much if it isn't disseminated throughout an organization,…
Social Media Roundup for August 26th, 2011
August is certainly not a quiet month in the tech and social media worlds. This week was a busy one.…
Looking Ahead: Today’s Disruptions, Tomorrow’s Enterprise
Today if you ask me what the most disruptive and impactful technology "pillars" are I'd answer much like you'd expect;…
Leaving BI Aside for Just One Day – for Something More Important
I really do believe in keeping religion and politics out of the workplace as well as my personal feelings out…
