The Social Web as a Customer Support Channel
I just had an experience that to me, typifies what I expect out of companies these days for product support.…
Building a Text Analytics Command Center for Social & Private Data Analysis
I met with Mehrshad, our CIO, Social Intelligence Architect & VP of Product Management, to talk about a new concept…
The Three C’s of Social Business
Einstein said "everything must be made as simple as possible, but not one bit simpler". That concept, often tied to…
Salesforce Presents New Social Enterprise with Chatter, Mobility and Data
At the Dreamforce conference, Salesforce.com (NYSE:CRM) CEO Marc Benioff unveiled the latest evolution of the company’s strategy and supporting technology…
A Cultural View of Social Media: Perspectives from Vicky, One of Our Social Media Analysts
(Please note: This article was originally written and posted last year by Vicky Czarniecki but has been reviewed and updated…
You Will Be Monitored, Step by Step
I think I should have been more emphatic in The Numerati. From the 2020s on, practically every senior in the…
Can Salesforce.com Make Chatter Epicenter of Enterprise Collaboration?
Earlier this week, my IT Business Edge colleague Loraine Lawson wrote a post about some of the news from Salesforce.com's…
Deloitte Analytics: A Social Media Website for BI Insiders
Consulting, auditing, and analytics giant Deloitte has combined two very contemporary technologies – business analytics and social media – in…
Three Golden Rules for Digital Messaging
Too often we get caught up in the cycle of messaging only to realize that we are slowly alienating some…
