Marketing Executives Aren’t Ready for the Social Explosion of Data
I had a chance to review the results of an interesting new global study of chief marketing officers (CMOs) by IBM, and…
The Future of Social Networks
When the telephone was invented the first networks were private, typically between rich individuals and their industrial interests. Pretty quickly,…
What is Social Media Research?
You know, this seems to be a simple question that ought to have a simple answer. Unfortunately, it doesn’t. I’ve…
Social Software, Feature or Product?
We have this debate running about social software and whether it's, for the most part anyway, a set of features…
Spike in the Social Conversation? Is your Social Customer Trying to Tell You Something?
Analyzing social media or enterprise text is not only about monitoring mentions but about understanding the ‘why’ behind a customer’s…
Survey Shows Business Intelligence Wants and Struggles of SMBs
While dashboards and reporting continue to be critical elements driving adoption of business intelligence (BI) among small to medium-sized businesses…
Find Value in Online/Social Text and Sentiment: Free Report, Conferences
This is a quick entry to tell you about three things --- My free report, "Text/Content Analytics 2011: User Perspectives…
How to Use LinkedIn for Data Miners
After the article How to use twitter for data miners, let me propose advice on using LinkedIn.
Foundation of Social Business: Defining Social and Enterprise Text Analytics
Normally, I steer clear of defining terms, primarily because of the term “exceptions”. There are exceptions to every rule so…
