Managing Unstructured Data: The Next BI Point of Emphasis
Managing vast amounts of data within internal systems has always been a challenge. But with the rise of the cloud,…
Top Big Data Sectors and Their Unique Challenges
The Big Data industry was a $3.2 billion dollar industry in 2010, expected to reach $10 billion this year and…
Big Data Goes Real-Time
Data seems to be the buzz on the street now, and not just any kind, but Big Data. But what…
Big Data and Rise of Predictive Analytics
Back in mid 1990s, when I was a Ph.D. student, one of the professors asked me what my career goal…
Technology and the Effective Marketer
In this post, I'll focus on customer intelligence driven marketing and the proper use of data. In the "information economy,"…
Indoor Locationing: The Hottest Thing in Tech
Apple’s acquisition of WiFiSlam is getting a lot of attention this week. Apple’s acquisition of WiFiSlam is getting a lot…
Unstructured Data: A Contrarian’s View
“If you analyzed the flow of digital data in 1980,” Stephen Baker wrote in his 2011 book Final Jeopardy: Man vs.…
The New Predictive Profession: Odd Yet Newly Legitimate [BOOK REVIEW]
Here's a review of my book Predictive Analytics from Robert Nisbet, Ph.D., a leading consultant, author, and predictive analytics instructor…
How Web Analytics Can Help Your Business
One of the tenets of successful marketing is understanding and appealing to your customer. Knowing what they want and how…
Big Data: Aspirin for Travelers’ Headaches
Depending on where you are, the words “travel” and “good customer experience” don’t necessarily belong in the same sentence. Big…
