Should we optimize ourselves for search engines?
One of my points in The Numerati is that in a world increasingly managed by machines, we must "optimize" ourselves…
Tweets are to Customer Knowledge as….?
…spontaneous complaints and compliments are to customer loyalty management. Like these forms of customer experience feedback, tweets are unsystematic, unorganized,…
AOL Advertising on the Need for Speed in Yield Optimization
AOL Advertising is one of the most innovative firms in the online advertising industry. If you haven’t noticed, it’s likely…
Technology for technology’s sake
I have been knocking around the IT industry in Australia for a while now and it started to occur to…
Adventures in Data Profiling (Part 8)
Understanding your data is essential to using it effectively and improving its quality – and to achieve these goals, there…
Some thoughts on mobile
It's the time of year when we at IDC start working on our Top Ten Predictions documents and get some…
BI for Baby: Dashboards to Track Your Child’s KPIs (And The Rest of Us)
Prepare your child for the new world of business from its very earliest hours! Trixie Telemetry has released Trixie Tracker,…
#26: Here’s a thought…
An occasional series in which a review of recent posts on SmartData Collective reveals the following nuggets:Say cheeseNews reaches us…
A Vision Of Data Interaction
I am a long time data visualisation geek and I keep an eye on R&D in the field. A TED…
Analytics at Twitter
Last week I spent some time speaking with Kevin Weil, head of analytics at Twitter. Twitter, from a technology perspective,…
