Be Prepared to Duel with Data Quality
Plenty of business intelligence (BI) or data warehouse projects have been blindsided by complications related to data quality.
Honing in on the Value of Social Media Data
My colleague in Consumer Goods, Tim Shaw, recently passed along an interesting article from Deloitte titled “Making Sense of Social…
Applying Data Analytics to Customer Experience and Service on Social Media
Recently we interviewed Amir Dekel, Director of Marketing and Communications for ClickFox, a provider of "customer experience analytics." In results…
ShotSpotter Gunshot Location System
The ShotSpotter Gunshot Location System is a revolutionary system of acoustic sensors in use by a number of police departments nationwide designed to detect…
In Search of Actionable Insights from Social Media Data
Most people recognize the incredible potential of the internet and social media data to collect and elicit opinions about millions…
Dell Offers VoC Advice to Other Companies
Define and sell a compelling vision, but be ready to back it up with a solid business case. Everything can…
How to Cheat with Data Mining
Usually data miners don’t cheat. The reason is simple: you cannot cheat with the future. In reality, it’s a bit…
