Can Salesforce.com Make Chatter Epicenter of Enterprise Collaboration?
Earlier this week, my IT Business Edge colleague Loraine Lawson wrote a post about some of the news from Salesforce.com's…
Deloitte Analytics: A Social Media Website for BI Insiders
Consulting, auditing, and analytics giant Deloitte has combined two very contemporary technologies – business analytics and social media – in…
Three Golden Rules for Digital Messaging
Too often we get caught up in the cycle of messaging only to realize that we are slowly alienating some…
“Average” Statistics that Bruise Our Ears
The term “on average” denotes the usual amount of something. However, using “average” in presentations, media and more can be…
Influencing Shoppers Beyond the Store
If consumer goods companies invest in shopper marketing based on the belief that 70 percent of the buying decision happens…
Big Analytics: Closing the ‘Clue Gap’ with Big Data
There's been an growing discussion over the past couple of years on the topic of Big Data: how to deal…
SXSWi 2012 Panel: The State of B2B Social Media
Do you want to see a B2B panel at SXSWi this year? We do! Please take a minute to read…
