Kognitio Brings Big Data Experience to Business Analytics
Kognitio has been serving the analytics and data needs of organizations for more than 20 years with an in-memory analytics…
The Future of Marketing – it’s all about Data
“If marketing is both an art and a science, then clearly the pendulum has shifted toward the science, thanks, in…
Question: Why Are You In Social Channels?
I was moderating a great panel recently at the Inbound Marketing Summit: “How Does Inbound Marketing Affect SCRM?”. The speakers…
Harnessing Collective Intelligence in Decision Making through Big Data Analytics
Decision! Decision! Decision! What a hazardous and difficult human endeavor it is! Those of us who had to make decisions…
A year on: The promise of SAP HANA for Big Data analytics (Part Two)
In part one of this two-part series - A year on: The promise of SAP HANA for Big Data analytics…
How to Use Big Data to Sell into Micromarkets
While retailers and other B2C companies have long perfected mining the petabytes of online transactional data to serve up product…
Data Comes Alive!
When most people think of data, images of complex Microsoft workbooks and spreadsheets come to mind. Tables with rows and…
A Social Media Listening Post – Closing the Feedback Loop
With businesses becoming increasingly sensitive to customer opinion of their brand, monitoring consumer feedback is becoming ever more important.
A Year On: The Promise of SAP HANA for Big Data Analytics (Part One)
It’s a now a little over a year since SAP launched HANA at its 2011 SAPphireNOW event. And, it seems…
Tips for Change Leaders – How to Show Your Impact
We work with a lot of leaders who are responsible for driving change. A common question that they ask us…