Will Big Data Mark the End of the Market Research Industry?
Big data is disrupting the world, society and all industries. One industry that will definitely notice these waves of change…
Smarter Agent Performance Management
I read a lot these days about how companies should pay more attention to contact center agent or customer service…
The Amateur Data Scientist and Her Projects
With so much data available for free everywhere, and so many open tools, I would expect to see the emergence…
Tracking Google Adwords Results in Salesforce: A How-To Guide
This post explores a simple way to see Google Adwords results inside of Salesforce, using Google Analytics Campaign tags. To…
The Future of Customer Service
The best part of my job is that I get to talk to people, lots and lots of people. I…
First Look: Decisions
I caught up with the wonderfully named Decisions recently. Back in the 90s the founders started OOP.com to separate what…
Managing Details in Long-Range Planning
Ventana Research recently completed an in-depth benchmark research project on long-range planning. As I define it, long-range planning is the formal quantification…
Managing Unstructured Data: The Next BI Point of Emphasis
Managing vast amounts of data within internal systems has always been a challenge. But with the rise of the cloud,…
Can We Automate Data Mining?
That’s a big question! Back in 2006, we started the discussion on Data Mining Research, with the post about the…