Uses for Analytics and Big Data in Marketing
It's natural that the varied applications for big data and analytics would extend to endeavors such as marketing. After all, all…
Oracle Hyperion Products Challenged by New Generation of Expectations
Oracle continues to enrich the capabilities of its Hyperion suite of applications that support the finance function, but I wonder…
Information Does Not Equal Insight
It has long been assumed in the BI community that more information is "a good thing" when it comes to…
The Industrial Internet Will Bring a Revolution to the Manufacturing Industry
The Industrial Internet can be seen as the integration of complex physical machinery with networked sensors and software. The Industrial…
Government’s Big Data Affected by Shutdown
The most prominent topic in the United States' news media and on the minds of most Americans is the current…
Big Data Analytics: The Key to Data Driven Marketing
Every day, enterprises are amassing mountains of data. In fact, according to IBM, companies have captured more data during the…
The Quality of Things
I have previously blogged about how more data might soon be generated by things than by humans, using the phrase…
Analytic Teams Are Rapidly Reaching Critical Mass
Over the past year, I have seen a very positive and encouraging shift in my discussions with organizations about the…
How Big Data Becomes Smart Data
Not so long ago, it took ten years of data processing to sequence a single human genome; now the task…
Feeling Overwhelmed About Your Data? You’re Not Alone
As business owners, we are not technology or data geeks, but sometimes it feels like it would be beneficial to…