What the “Small Data” Revolution Means for Marketers
To hear the pundits tell it, Big Data is going to revolutionize everything we do as marketers. By tapping into…
The Big Data Era: How Should Consumers Deal With the New Definition of Privacy?
Organisations like Google, Facebook and Amazon are building extensive profiles of you about who you are, what you have bought/liked/read…
SAS Unifies Big Data for Business and IT
Many businesses are close to being overwhelmed by the unceasing growth of data they must process and analyze to find…
How Can Big Data Influence Sports?
Data analytics can be applied to virtually anything from which information is collected, and what better outlet for advanced analytics…
Top Trends in Cloud Innovation
At the upcoming At the upcoming SAP Innovation Forum in the UK, Sven Denecken, VP of Cloud Solutions Strategy will be presenting an update on SAP’s…
Protecting the World with Big Data
A multi-billion dollar entity, comprised of more than one million individuals with the power to influence the welfare of the…
Big Data Gets a Budget Boost, But How Can It Help Your Business?
Big data is a big deal – so much so that Chancellor George Osborne announced plans for a centre dedicated…
It’s Time to Ditch Scarcity Thinking
In J.R.R. Tolkien’s “The Hobbit,” Smaug the magnificent dragon sits on his nearly unlimited hoard of treasure and coins and…
Are You Making the Most of Your Dark Data?
My favorite definition of ‘Dark Data’ comes from Matt Aslett of 451 Research:“Data that was previously ignored because of technology…
