Non-Consensual User Data Tests Violate Fundamental Rights
On Thursday, Sept. 4, OKCupid founder Christian Rudder wrote an op-ed piece in the Wall Street Journal addressing the dating…
How Data Science Is Making Dreams Come True
Disney World. It's a fantasy land full of magic and whimsy – a place where childhood dreams really do come…
How Big Data Will Take the Role of the CIO to the Next Level
Becoming a data-driven organisation is not an easy task. Developing a Big Data strategy is not all about the required…
3 Big Data Use Cases to Kickstart Your Data-Driven Initiatives
For most companies, it is no longer the collection of big data that is halting data-driven initiatives, nor is it…
How to Unlock the Potential in Your Business Analytics
When scrolling through the App Store, it’s tempting to download the latest addicting game or a translation app to brush…
Intelligence Input = Sales Output
As true today as it was 50 years ago? Time capsules can be interesting. They can also be humbling. More on…
3 Use Cases of How General Motors Applies Big Data to Become Profitable Again
General Motors, one of Detroit’s big three carmakers, is a large multinational with over 200.000 employees and the company is…
Derailing Your Supply Chain BI Project
Regular readers of my musings know that I’m adamant about the crucial role that human intelligence plays in Supply Chain…
12 Big Data One-to-One Marketing Myths [INFOGRAPHIC]
Big Data has a lot of potential for true personalized one-to-one marketing. Combining different data sets to create a detailed…
5 Powerful Ways Retailers Can Leverage Big Data and Hadoop
Big data isn’t just for developers and analysts in the technical arena. In today’s digital age, big data has become…