Data-as-a-Service: Real-Life Examples of Companies Who Are Using DaaS to Boost Revenue
We’ve talked at length recently about the benefits of using Data-as-a-Service (DaaS) to target in-market consumers. DaaS is a process…
Analytics and Exponential, Unpredictable Growth
If I gave you the choice of winning either $1,000,000 or one penny doubled every day for a month, which…
Big Data and the Rise of Instant Analytics: The Word
Magnus data wis novum bulla – data est homo ex Walliam Magnus data wis novum bulla – data est homo…
You May Not Be as Anonymous as You Think
Do you prefer watching Wheel of Fortune or Jeopardy? For me, it depends on what kind of mood I’m in.…
House of Cards and the Art of Working Backwards
Creating a data-driven approach to creating the experience your customers really want.Conversations over lunch, team meetings, Facebook status updates, no…
By the Data: The Geography of Gender-Based Income Inequality
These days, it feels like issues relating to gender-based income gap are finally coming to the forefront. In late February,…
Big Data Is Not Data Warehousing
Hold this thought: To paraphrase the great Bob Hoffman, just when you think that if the Big Data babblers were…
Big Data Ethics: Rearranging the Puzzlers
For a software developer or even somebody who manages databases, Big Data is a revolutionary approach, targeting eye-popping alternatives, into…
Don’t Fine Tune Your Forecast!
Does your forecast look like a radio? No? Then don't treat it like one.A radio's tuning knob serves a valid purpose.…
The Data Lake Debate: The Introduction
In his memoir, Life, Keith Richards dispels the myth that the Rolling Stones had trouble coming up with new songs.…
