How to Segment Your Customer Database (Frequent Flyer Edition)
Step by step guide on implementing a customer segmentation solution - without paying millions of dollars for an enterprise platform.Customer micro-segmentation…
3 Ways 3D Printing and Big Data Can Work Together
Printing in 3D has become a practical reality that has changed the way people think about production and manufacturing. Now…
Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.
Nowadays it’s hard to find a startup CEO or CTO who’s not thinking about how their company can maximize the…
Big data analyst applications and data recovery
When it comes to data recovery the current best practice employed by any organization is based on two key factors;…
2 Ways Big Data and Little Data Are the Perfect Couple
Big Data is so in vogue, that it’s at risk of becoming the next “synergy”. Ah yes, all those wonderful hip words…
Beyond Dashboards: Using Big Data to Optimize Revenue
As businesses continue to innovate and explore more line of business applications that can help them speed up production and…
Enabling a Data Value Chain
A quick look around the 21st century marketplace reveals a simple truth: the value of data has changed. Calculating that…
Could Big Data Play a Key Role in Fighting Terrorism?
With the earth-shattering news that yet another pair of terrorist attacks hit both the United States and France in the…
Cloud Customer Data Management Limits and Opportunities
The cloud has made customer data management easier than ever. It has also created some unique complications that brands need…
