Latest Big Data News
After 31 Years of Spreadsheets, It’s Time to Move On
The spreadsheet isn’t going away anytime soon. But the reliance on it as a standalone tool is waning, as the…
Big Data Pitfalls That Undermine Marketing Automation Goals
According to the Lenskold Group’s 2013 Lead Generation Marketing Effectiveness Study, 49% of businesses use marketing automation. Marketing automation allows…
Access Layer Data and Sensor-2-Server
While automation today offers many benefits, imagine if you could automate thousands – or even millions – of processes simultaneously.…
Quality vs Quantity in Customer Service Analytics
Business intelligence and analytics are used across a wide variety of industries to improve operational efficiency and business processes. However,…