Is Big Data the Biggest Disruptor in Video Marketing?
Marketers in every industry are starting to embrace the benefits of big data. However, big data is being leveraged primarily…
How Brands Are Using Big Data & CRM Tools to Build Psychographic Profiles
In the several years that I have been writing about big data, I have noticed many marketers get carried away…
How Big Data Is Leading a Greater Demand for STEM Students
Data science has recently been on the rise. It has gone on to stir an increase in the demand for…
The Smart Evolves to Big Data in 2017 and Beyond
Big data is changing almost every device in our lives. Our smartphones are probably the best example. In 2017, Google,…
SMB Report: Big Data is the Biggest Disruptor in the Restaurant Industry
The restaurant industry has a higher failure rate than just about any other line of business. According to most surveys,…
Understanding The Role of Big Data in HR Processes and Payroll
The Big Data revolution is underway: as the size, scope, and speed of data flowing into businesses grows, so does…
The Incredible Opportunities of Merging Blockchain and Big Data in Emerging Markets
There is shortage of big data experts in emerging markets. However, big data may be a larger disruptor in those…
Client Scheduling Data: How Past Behavior Predicts The Future
Marketing and customer service, as a whole, are full of patterns, but those patterns are often difficult to discern through…
How to Accomplish Data Monetization?
Introduction to Data Monetization Over the past 25 years, organizations have invested a huge amount of money in infrastructure, tools,…
7 Great Benefits of Big Data in Marketing
Big data is reshaping the business as we know it. Data science lays the foundation for decision-making processes in most…
