Leveraging Big data to Boost Sales through Affiliate Marketing
Affiliate marketing is a pay-per-performance business model. Brands subcontracted their marketing strategy to independent contractors. When those marketers refer visitors…
When Big Data Doesn’t Work [Infographic]
Big data has gone mainstream. In 2016, the market stood at $130.1 billion, but at the beginning of 2017, it…
7 Ways Big Data Can Transform Training
If you’re not using Big Data, you’re already behind the curve – and if you’re working in the training industry,…
Big Data From Hurricane Irma
Hurricanes are fierce, and that reality hasn’t changed over time. What has evolved, though, is our improved ability to track…
Why Big Data and Machine Learning Will Be Essential To Drive App Development Growth
There are currently 5 billion mobile devices in the world, which means big business for app developers. It has been…
3 Ways Data is Used in Today’s 1:1 Personalized Marketing Strategies
Many companies are reluctant to offer personalized web experiences for their customers, because they believe that customers feel it is…
Big Data Generation: What Will the Future Look Like for Millennials?
Millennials are the first generation to grow up online. You could safely argue millennials are the Big Data Generation, the…
The Use of Big Data Analytics in Algorithmic Trading
Do you know that Warren buffet is worth 5 lakh crores? Contrary to all naysayers and skeptics, the best way…
Can Environmentalists Use Big Data to Save the Environment?
There’s a lot of talk about how rain forests are being destroyed, global warming is getting worse and if we…
Big Data and Pricing Analytics Are Rewriting the Negotiation Rules
Big data is changing the rules of engagement in the business world in surprising ways. According to a trio of…
