Key Strategies for Leveraging User Data for Content Marketing
Companies are spending nearly $30 billion a year on big data for marketing initiatives. One of the many reasons that…
The Role of Data in Understanding Demographics for Effective Marketing
In the past, large data sets about consumers were far more difficult to come by. For small businesses and agencies,…
CASBs Help Cloud-Based Businesses Avoid Data Breaches
Cloud technology has become increasingly important for businesses in all parts of the economy. Zippia reports that 48% of businesses…
7 Ways Data Monetization is Changing the Information Technology Job Market
With the technology media focused on how many of the largest players are cutting staff, it might be hard to…
Growing Demand for Data Science & Data Analyst Roles
Unleash your analytical prowess in today's most coveted professions - Data Science and Data Analytics! As companies plunge into the…
How Big Data Is Transforming the Maritime Industry
The maritime sector is an integral component of the global economy, and its necessity is emphasized more than ever because…
Utilizing Data to Discover Shortcomings Within Your Business Model
To some extent, business is a practice in trial and error. You start with a business plan and try to…
Small Businesses Use Big Data to Offset Risk During Economic Uncertainty
Big data technology used to be a luxury for small business owners. It helps companies operate more efficiently, tap larger…
The Importance of Data-Driven Approaches to Improving Healthcare in Rural Areas
While healthcare has evolved in many keyways over the last several decades, there are still several groups of individuals who…
Analytics Changes the Calculus of Business Tax Compliance
Data analytics technology has had a profound impact on the state of the financial industry. A growing number of financial…