Examining Big Data’s Potential In Predictive Marketing
The cost to store and process large amounts of data continues to fall. At the same time, new, simple software…
Big Data: The Retailer’s Tool for Keeping Consumers On-Side and Happy
The facilitator of modern retail, big data, is fast becoming the engine driving modern commerce; allowing organisations to help individuals…
The Viability of Big Data [INFOGRAPHIC]
The three V’s (Velocity, Volume and Variety) are known for most of the visitors on this platform to describe big…
Big Data and Your Body
A couple of weeks ago we posted about the datafication of everything, with a few examples of what can be…
4 Benefits for the Public Sector when Governments Start Using Big Data
Government services, or the public sector, are known for creating large volumes of data. Big data thus provides plenty opportunities…
The NSA, Link Analysis and Fraud Detection
The recent leaks about the NSA’s use data mining and predictive analytics has certainly raised awareness of our field and…
5 Steps to Setting your Big Data Goals
We all have goals, or at least should. We all have goals, or at least should. I’m reminded of a…
A Self-Driving Car Will Create 1 Gigabyte of Data Per Second: New Big Data Opportunity?
Earlier I showed how Ford is driving in the right direction with big data, but basically the entire automotive industry…
Keep Off My Big Data
Big Data is exciting stuff. It’s a big deal that we can collect such a broad range of information about…
What Data Do the Five Largest Tech Companies Collect? [INFOGRAPHIC]
Big Data brings big privacy issues, and it is wise to understand what data is collected from you when you…
