MasterCard Applies Big Data to Help Retailers Achieve Better Results
It may be obvious that the massive credit card company MasterCard is heavily involved in big data. They have over…
Music App Predicting the 2014 Top Artists with Big Data
15 million song identifications per day on the song finding app, Shazam, has provided the Big Data needed to predict…
Be Wary of the Science of Hiring
Like it or not, “people analytics” are here to stay. But that doesn’t mean companies should put all their eggs…
Data Mining Soft Skills
One of the (many) particularities of data mining is to be at the intersection of several fields. One can mention…
How Big Data Will Change People Management Forever
Big data is used in many different parts of organizations to change decision-making and the generation of data-driven insights. In…
Text Analytics for Tracking Executive Hubris?
The next audacious “off the cuff” statement your CEO makes could tank your company’s stock price in minutes. That’s because…
Developing a Big Data Strategy Was Never Easier
BigData-Startups.com releases the Big Data Strategy Model, a free online tool that helps organisations to develop a big data strategy…
Know Your Numbers: The Dollar-Driven Guide to Holiday Emails
Our commerce clients are deep in the throes of holiday season, and with their planning and activity has come an…
A Reality Gap Exists with Big Data Initiatives [INFOGRAPHIC]
A new study by TEK Systems, the latest in a large range of big data studies this year, reveals that…
What If We Could Feel the Big Data Sugar Rush Faster?
The Halloween candy aisle has me thinking about all the tricks and treats that exist in the quest drive meaningful…
