The Future of Marketing – it’s all about Data
“If marketing is both an art and a science, then clearly the pendulum has shifted toward the science, thanks, in…
4 Questions to Ask Before You Define Your Cloud BI Strategy
These days, when it comes to enterprise software, it seems that it is all about the cloud. Some software applications…
Using Sales Intelligence to Boost Revenue
It’s becoming increasingly difficult for businesses to make accurate forecasts about what might happen six months from now. We’re living…
Location Intelligence and Mobile BI: Advancing Customer Relations in the Finance and Banking Sector
A recent Bank Systems and Technology report says that many U.S. banks and other financial institutions could benefit from implementing…
Using TIBCO Spotfire to Analyze Google Analytics Data
Using TIBCO Spotfire to Analyze Google Analytics Data At one of the websites where I have been tracking traffic for…
What is the Future of Social Media Analysis?
It is a fascinating time to be engaged in social media analysis. As people today create increasingly more data through…
Big Data Blasphemy: Why Sample?
Since data mining began to take hold in the late nineties, “sampling” has become a dirty word in some circles.…
How the Consumerization of Data Leads to Additional Quality of Life Improvements
In the third post of our series about how people everywhere can use data and tools to make the world…
Business Intelligence – The Power of Human Emotion
2011 was noted as the year that demonstrated the "power of the human emotion.” It was the year where human…
Measuring Conversion Rate: Are you making an Impact?
Once you start looking at your Google Analytics, it is thrilling to see that visitors are coming to your humble…
