When “Little Data” Can Do the Trick
Sometimes it’s good to step out of one’s normal activities just to see what ideas get sparked or unexpected connections…
Text Analytics, Big Data and the Keys to ROI
When you were a child, and the grownups asked what you wanted to do when you grew up, you said,…
How to Use Social Listening and Conversation Analysis Software to Improve Your Marketing and PR
Social media offers great potential for B2B marketers and PR pros. At the same time, however, social media creates enormous…
Please check out the Text Analytics Summit, Boston, June 12-13
The next Text Analytics Summit is coming up in four weeks. The June 12-13 conference will be the 8th annual…
Uncertainty Coefficients for Features Reduction – Comparison with LDA Technique
We have already discussed feature selection and features reduction, and all the techniques we explored were strictly related and applicable…
Osama Bin Laden Letters Analyzed
The Analysis Intelligence site provides open source analysis and information on a variety of topics based on the the temporal…
Case Study: Using Social Media and Text Analytics to Improve the Neiman Marcus Customer Experience
Neiman Marcus is synonymous with luxury specialty retail goods and without question, cater to a discriminating demographic.
Does B2B Need Social? The Growing Importance of Social Media Analytics to B2B
It seems like most discussions surrounding social media are related to how consumers are impacting retailers and influencing media delivery.…
5 Sure-Fire Ways to Use Analytics to Become a Social Business
Many executives see social media as another way to connect with customers and prospects.