How Your Small Business Should be Taking Advantage of Big Data
Big data has been a term widely related to big business. However, more small businesses are taking advantage of the…
5 Common Use Cases for Hadoop in Retail
Retailers have gained a unique advantage over consumers that previously never existed. They are now able to track and analyze…
Spotlight on Traitify: Who The Hell Are You, Anyway?
DataWeek/API World this past September earned my ink as an overall exceptional conference, and as a spotlight on big data company SiSense. I…
Miss the Right Connections at Your Own Peril
Historically, most analytics have had laser focus on specific entities like a customer, a product, a vendor, or a variety…
Are You Kidding Me, Facebook? Oh, You Got It Right
In my last post, Where Do You Draw the Line Between Relevancy and Privacy, I talked about some of the…
Fine-Tuning Manufacturing Operations with Big Data and Hadoop
Your organization is a lean, mean Six Sigma machine. The corporate culture is centered on continuous improvement, with everyone well versed…
Hadoop in Advertising & Media: Is Data Analytics Making Old Media New?
Imagine the chance to truly connect with a customer. Imagine if you knew what movies and television shows they watched, and…
5 Big Data Hadoop Use Cases for Retail
Only in the last few years has the integration of big data and retail marketing become a method for customizing…
Why Sentiment Analysis Engines Need Customization
There was a time, not too long ago, when the general population would have bet their life savings that flying…
3 Organizations That Can See the Future with Predictive Analytics
The ability to foresee the future would certainly be the ultimate competitive advantage. In reality though, no business has a…